UI/UX Upgrade for Premium Beverage Store

UI/UX Upgrade for Premium Beverage Store
INDUSTRY
E-commerce & Retail, Food & Beverage
SERVICE
Web Development, UI/UX Design, Digital Transformation
TEAM SIZE
4
COLLABORATION
6 Months
COUNTRY
USA

PROJECT

A leading specialty beverage brand approached us to improve their Shopify storefront. The site had inconsistent UI elements, unused scripts, and a range of SEO and accessibility issues impacting customer engagement and growth. Our goal was to deliver a faster, cleaner, and more modern storefront aligned with both brand and conversion goals.

GOALS

  • Redesign key areas of the website for clarity, consistency, and usability.
  • Improve product discoverability and reduce bounce rate.
  • Resolve accessibility and SEO issues across templates.
  • Eliminate unnecessary code and UI clutter.
  • Build new, high-converting product detail pages from scratch.

SOLUTIONS

Homepage & Navigation Updates
  • Improved hero section with higher-quality imagery and clear CTAs.
  • Refactored desktop and mobile navigation for clarity and responsiveness.
  • Removed duplicate search fields and fixed delayed menu styling.
  • Replaced animated logo with lightweight SVG for better performance.
Product Detail Pages
  • Built new PDPs from scratch with a focus on clarity, hierarchy, and performance.
  • Simplified layout by removing redundant sections and images.
  • Updated the review section with dynamic content and filtering options.
Collection & Search Pages
  • Unified product card styles across the site.
  • Updated filter UI, pagination, and cart functionality.
  • Improved collection templates for both desktop and mobile.
Technical & Performance Improvements
  • Disabled unnecessary carousel scripts and fixed inactive components.
  • Removed unused drag effects and redundant elements.
  • Addressed SEO and accessibility issues.
  • Optimized loading behavior and improved structure for better Core Web Vitals.

TECHNOLOGIES

  • Frontend: Shopify Plus, JavaScript, HTML, SCSS, Liquid, Webpack

RESULTS

  • New PDP pages delivered with improved usability and better mobile performance.
  • Optimized navigation and design consistency across the storefront.
  • Accessibility improvements leading to a more inclusive user experience.
  • SEO fixes supporting better search engine visibility.
  • Faster load times through the removal of unnecessary scripts and UI elements.
  • Improved customer experience and clearer purchase flow.
Telemedicine solutions for Healthcare Platform

telemedicine solutions for Healthcare Platform

INDUSTRY
Healthcare
SERVICE
Software Development, Cloud Solutions, Team Augmentation

Discover how we helped a healthcare platform scale its infrastructure, improve system performance, and integrate a secure DocuSign feature for digital signatures. Our team worked alongside the client's in-house development team to optimize cloud resources, workflows, and ensure secure functionality.

Digital transformation Of accessory store

Digital transformation Of accessory store

INDUSTRY
E-commerce & Retail
SERVICE
Web Development, Digital Transformation

Find out how we helped a traveling accessories store enhance their website's performance, revamp its design, and introduce an innovative bundle builder feature that boosted customer engagement, increased conversions, and improved site performance.

Geolocation Tracking App for Logistics Company

Geolocation Tracking App for Logistics Company

INDUSTRY
Logistics & Transportation
SERVICE
Web Development, Mobile Development, Cloud Solutions

Discover how we developed a real-time geolocation tracking app for a global logistics company, providing live tracking, route optimization, and improved communication between drivers and dispatchers. Our mobile and web solution helped reduce delivery delays, improve fuel efficiency, and empower data-driven decisions, enhancing overall fleet management and operational efficiency.

B2B Agricultural Marketplace

B2B Agricultural Marketplace

INDUSTRY
Agriculture
SERVICE
Software Development, Cloud Solutions

Learn how we built a scalable MVP for a B2B marketplace in the agricultural industry. The platform supports global seed trading with features for product browsing, quote requests, document sharing, and order management. It includes an intuitive admin panel and a secure, cloud-based infrastructure built to support future growth.

Clean Energy Monitoring Platform

Clean Energy Monitoring Platform

INDUSTRY
Energy
SERVICE
Software Development, IoT Integration

Discover how we developed an intelligent asset management platform for a renewable energy provider, unifying wind, solar, and battery operations into one centralized system. With real-time monitoring, predictive maintenance, and seamless SCADA integration, the solution helped reduce downtime, improve operational efficiency, and support future growth.

UI/UX Upgrade for Premium Beverage Store

UI/UX Upgrade for Premium Beverage Store

INDUSTRY
E-commerce & Retail, Food & Beverage
SERVICE
Web Development, UI/UX Design, Digital Transformation

Discover how we transformed a specialty beverage store’s experience through a complete PDP redesign, UI improvements, and technical optimization. We improved site speed, optimized navigation, and delivered a more accessible, engaging, and conversion-focused shopping journey.

3D Point Cloud Platform

3D Point Cloud Platform

INDUSTRY
Cloud Computing
SERVICE
Software Development, Team Augmentation

Explore how we helped a cloud-based 3D visualization platform enhance its core functionality by developing a built-in distance measurement tool, implementing automated CI/CD pipelines, and extending their internal team. Our collaboration improved deployment efficiency, software stability, and enabled advanced visualization without the need for third-party tools.

Menswear website Upgrade for EU Market Launch

Menswear website Upgrade for EU Market Launch

INDUSTRY
E-commerce & Retail, Fashion
SERVICE
Web Development, Digital Transformation

Find out how we helped a premium menswear brand modernize their Shopify store and prepare for EU market expansion by migrating to a flexible, feature-rich theme. The project included full content migration, advanced filtering, integrated reviews, and support for multi-regional pricing and custom tailoring requests. As a result, the brand achieved a smoother user experience and increased customer engagement across global markets.

Customer Portal for Trucking Company

Customer Portal for Trucking Company

INDUSTRY
Logistics & Transportation
SERVICE
Web Development, Cloud Solutions

Discover how we created an intuitive customer portal for the trucking company, improving order management, transparency, and optimizing daily operations. By integrating with the company’s existing logistics system and implementing role-based access, we boosted customer satisfaction, reduced errors, and improved operational efficiency.

Mobile & TV Educational Media Experience

Mobile & TV Educational Media Experience

INDUSTRY
Education & Training, Media & Entertainment
SERVICE
Mobile Development

Discover how we helped develop a multi-platform educational media solution featuring videos, articles, tutorials, and live content. Designed for mobile devices and smart TVs, the solution supports personalized learning journeys, advanced bookmarks, and content management features, allowing users to explore, learn, and share across multiple devices.

Electronics Accessories Retailer Full upgrade

Electronics Accessories Retailer Full upgrade

INDUSTRY
E-commerce & Retail, Electronics & Smart Devices
SERVICE
Web Development, Digital Transformation

Find out how we helped a consumer electronics accessories brand completely rebuild their Shopify store. Backed by a deep discovery phase and thorough competitor analysis, we redesigned the entire shopping experience and migrated the store to Shopify 2.0. With optimized performance, smart navigation, custom filtering, and a personalized post-purchase experience, the result is a faster, more intuitive storefront built for  successful growth.

Connector Suite for Data Infrastructure

Connector Suite for Data Infrastructure

INDUSTRY
Data Infrastructure
SERVICE
Software Development, Data Engineering & Integration, Big Data & Analytics

Explore how we supported a growing data infrastructure company by developing a reliable suite of custom data connectors. Our team worked closely with the client to enhance platform performance, expand compatibility with various data systems, and ensure seamless integration across cloud services and databases.

Educational Platform Transformation

Educational Platform Transformation

INDUSTRY
Education & Training, Media & Entertainment
SERVICE
Web Development

Find out how we transformed a large-scale educational media platform by upgrading its CMS and enhancing learning tools. With improved content management, advanced video resources, and integrated analytics, the platform now supports richer user engagement and scalable content delivery.

Wellness Store Boost and Revamp

Wellness Store Boost and Revamp

INDUSTRY
E-commerce & Retail, Sport & Wellness
SERVICE
Web Development, Digital Transformation

Find out how we helped a wellness brand reinforce their Shopify store through a complete design refresh, performance optimization, and custom feature development. We introduced predictive search, custom product bundles, and manual accessibility improvements, all tailored to improve user experience and increase conversions. The project also included a transition to Shopify’s new checkout. The result: a faster, more user-friendly storefront built for future growth.

AI-Driven Cardiovascular Imaging Platform

AI-Driven Cardiovascular Imaging Platform

INDUSTRY
Healthcare, AI & Machine Learning
SERVICE
Software Development, Web Development, AI & ML Solutions, Team Augmentation

Explore how we partnered with a healthtech innovator to build a next-gen cardiovascular imaging platform powered by AI. The solution leverages machine learning to analyze medical imaging data, assist in early diagnosis, and streamline clinical workflows. With a strong focus on data security, performance, and usability, we delivered an intuitive interface for clinicians, real-time image processing, and integration with existing hospital systems, all built for scale and regulatory compliance.

Social Adventure App for Real-World Connections

Social Adventure App for Real-World Connections

INDUSTRY
Media & Entertainment
SERVICE
Mobile Development, Software Development

Discover how we helped create a vibrant, real-world social app designed for young people to connect, collaborate, and have fun. With location-based challenges, interactive gameplay, and creative content tools, the platform inspires users to meet in person, share experiences, and build meaningful connections beyond the screen.

Traveling Portal Design and Development

Traveling Portal Design and Development

INDUSTRY
Hospitality & Travel
SERVICE
Web Development, UI/UX Design

Discover how we helped build a feature-rich traveling portal that connects users to destinations, accommodations, and curated experiences. We focused on seamless navigation, intuitive trip planning, and real-time booking integrations. Key features included dynamic search filters, trip collections, content-driven inspiration pages, and scalable back-end architecture for future growth. The portal was built to provide travelers with an engaging, informative, and conversion-friendly journey from discovery to booking.

Infrastructure Migration from Heroku to AWS

Infrastructure Migration from Heroku to AWS

INDUSTRY
Education & Training, Media & Entertainment
SERVICE
Cloud Solutions, DevOps

Discover how we successfully migrated a large-scale educational media platform from Heroku to AWS, reducing costs and improving scalability. With automated infrastructure provisioning, disaster recovery setup, and CI/CD integration, we delivered a reliable and future-proof cloud environment with minimal downtime.

Digital Solutions for Fitness Club

Digital Solutions for Fitness Club

INDUSTRY
Sport & Wellness
SERVICE
Web Development, Mobile Development, Team Augmentation

Find out how our augmented team helped a global fitness brand improve its digital experience by aligning mobile and web platforms, simplifying class bookings, and integrating health services. The result is a faster, more engaging platform tailored to modern fitness lifestyles.

Robo-Advisor for Wealth Management Platform

Robo-Advisor for Wealth Management Platform

INDUSTRY
Finance & FinTech
SERVICE
Software Development, Cloud Solutions, UI/UX Design, Team Augmentation

Discover how we helped bring a robo-advisor platform to life, designed to make investing easy, automated, and accessible to everyone. By extending the client’s in-house team, we built a secure, scalable solution with real-time portfolio tracking, KYC onboarding, personalized investment strategies, and compliance-ready infrastructure.

CRM Development for Customer Operations

CRM Development for Customer Operations

INDUSTRY
Sales & Operations
SERVICE
Software Development, DevOps, Team Augmentation

Discover how our augmented team helped a fast-growing B2B SaaS provider to develop a custom CRM system tailored to their workflows and customer lifecycle. By replacing fragmented tools with a centralized platform, optimizing customer tracking, automating core sales processes, and integrating essential third-party services, we helped the client scale operations with greater efficiency, control, and readiness for growth.

LET'S TALK

Contact us today to learn how we can help your business succeed

PHONE

  • +1 (646) 548-6755
  • +1 (646) 509-4254

EMAIL

contact@softwave.co

ADDRESS

750 Lexington Ave, New York, NY 10022, USA

THANK YOU!

We will get back to you as soon as possible

Something went wrong, please try again